This was a sensitive animation created at short notice for Spitalfields Market following the passing of Queen Elizabeth II. They were announcing that the market would be closed as a sign of respect and also wanted to acknowledge it in a way that felt considered and appropriate for the setting.

From a technical point of view, the piece is very simple, relying on fades, mattes and slow movement. The focus was less on complex animation and more on pacing and restraint. Long fades and minimal motion were used to create a subdued, sombre tone that matched the mood of the moment.

The simplest approach here was the most effective, so the animation was designed to quietly support the message rather than distract from it.